TAKE A MATTY
TEST DRIVE
This was a magnificent opportunity to get way out of my comfort zone. Something every creative has to get comfortable doing. You learn. You grow. You bring it all back with you. And I definitely brought a lot back. Including the entire series of videos from Adobe. It's worth a watch for anyone in the creative business. Plus, if you've never worked with me, it's a great way to get a feel for the Matty experience.
Oh yeah, my friends call me Matty. You can, too.
Watch the trailer:
Behind the scenes with Megan & John
Before I gave my talk at the Brandcenter's Friday Forum, I reached out to some friends at Adobe (Megan Dale, John Caponi, and Dan Cowles) to answer a few questions about the Make It Challenge. Unfortunately, by the time I received their filmed responses, my presentation was already running long. So I only used about 5% of the film they sent over.
However, I came across their responses recently and cut together this short film.
If you don't have time to binge the full Make It Challenge series, this video should give you a decent feel for what it's like working with me.
The Adobe + FEED Make It Challenge is a unique seven-day competition where three creative teams developed and pitched concepts for the FEED Holiday campaign. One team was ultimately selected to produce their winning concept — all while our cameras were rolling to capture the creative journey.
To learn more about FEED, purchase a few fashionable items, and provide meals for children around the world and right here at home, visit feedprojects.com.
Netflix and chill with the full Make It Challenge series
